Sports Culture An AZ Guide Author:Ernest Cashmore, Ellis Cashmore We live in a culture in which sports play an important role. The growth in broadcasting, merchandising, iconography and the commercialization of sports has led to an increasing interest in the emerging field of sports culture. This book examines individual issues, people, artefacts, events and organizations in their historical, social and cultu... more »ral contexts. Coverage is wide-ranging with more than 170 entries; including, Aggression; Corruption; Drugs; Field of Dreams; Michael Jordan; and Racism. The book also includes suggestions for further reading and a comprehensive index.« less