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The Sports Event Playbook: Managing and Marketing Winning Events
The Sports Event Playbook Managing and Marketing Winning Events
Author: Frank Supovitz, Joe Goldblatt
The Sports Event Management and Marketing Playbook is a step-by-step guide for the real world, offering expert advice on how to properly build sports events into successful and financially viable properties. Authored by a successful professional who's in the trenches every day, this helpful resource offers both first-time planners and sea...  more »
ISBN-13: 9780471460077
ISBN-10: 0471460079
Publication Date: 9/27/2004
Pages: 496
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 2
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