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Step-By-Step Competitive Strategy (Self-Development for Managers)
StepByStep Competitive Strategy - Self-Development for Managers
Author: Dave Francis
A winning competitive strategy is rarely a single brilliant idea; rather it is the result of disciplined creative thinking, aligning a variety of approaches for developing competitive advantage. Managers, whatever their level, should be aware of the various elements involved in strategic planning, and this book aims to direct their thinking towa...  more »
ISBN-13: 9780415086981
ISBN-10: 0415086981
Pages: 183
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Publisher: Routledge
Book Type: Paperback
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