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Strategic Communications for Nonprofit Organizations : Seven Steps to Creating a Successful Plan (Wiley Nonprofit Law, Finance and Management Series)
Strategic Communications for Nonprofit Organizations Seven Steps to Creating a Successful Plan - Wiley Nonprofit Law, Finance and Management Series
Author: Janel M. Radtke
Create an effective, comprehensive communications strategy in an age of information overload Fax, e-mail, 1-800 numbers, the Internet, infotainment—with so many new and traditional media available, it should be easy for a nonprofit to connect with its constituents. Yet each new technology brings new challenges, adding more messages, mo...  more »
ISBN-13: 9780471174646
ISBN-10: 0471174645
Publication Date: 4/21/1998
Pages: 256
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Publisher: Wiley
Book Type: Paperback
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