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Strategic Management: A Competitive Advantage Approach, Concepts (15th Edition)
Strategic Management A Competitive Advantage Approach Concepts - 15th Edition
Author: Fred R. David, Forest R. David
For undergraduate and graduate courses in strategy.   In today?s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strat...  more »
ISBN-13: 9780133444896
ISBN-10: 0133444899
Publication Date: 1/23/2014
Pages: 416
Edition: 15
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Publisher: Prentice Hall
Book Type: Paperback
Members Wishing: 0
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