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Strategic Management: Creating Competitive Advantages
Strategic Management Creating Competitive Advantages
Author: Gregory Dess, Alan Eisner, G.T. (Tom) Lumpkin, Gerry McNamara
Strategic Management: Creating Competitive Advantages (Concepts only), sixth Edition, by the prestigious authors Dess/Lumpkin/Eisner and new co-author Gerry McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, kno...  more »
ISBN-13: 9780077439569
ISBN-10: 0077439562
Publication Date: 9/21/2011
Pages: 592
Edition: 6
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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