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Strategic Management of Technology and Innovation
Strategic Management of Technology and Innovation
Author: Robert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright
The 4th Edition of "Strategic Management of Technology and Innovation" by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the latest business research on these critical business challenges. New co-author Clay Christensen provides ...  more »
ISBN-13: 9780071263290
ISBN-10: 0071263292
Publication Date: 2/1/2008
Pages: 1,088
Edition: 5th
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Publisher: McGraw Hill Higher Education
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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