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Strategic Management: Text and Cases
Strategic Management Text and Cases
Author: Gregory G. Dess, Alan Eisner, G.T. (Tom) Lumpkin
This book responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts and cases volume gives students a timely, rigorous and relevant book, written in an engaging manner, to spur their interest and excitement. A solid treatment of traditional to...  more »
ISBN-13: 9780071100687
ISBN-10: 0071100687
Publication Date: 10/1/2009
Pages: 992
Edition: 5th Revised edition
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Publisher: McGraw Hill Higher Education
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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