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Strategic Writing: Multimedia Writing for Public Relations, Advertising and More
Strategic Writing Multimedia Writing for Public Relations Advertising and More
Author: Charles Marsh, David W. Guth, Bonnie Short
In its fourth edition, Strategic Writing emphasizes the goal-oriented mission of high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. In addition, it inclu...  more »
ISBN-13: 9781138037120
ISBN-10: 1138037125
Publication Date: 11/20/2017
Pages: 356
Edition: 4
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Publisher: Routledge
Book Type: Paperback
Members Wishing: 0
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