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Strategies for the New Health Care Marketplace: Managing the Convergence of Consumerism Technology
Strategies for the New Health Care Marketplace Managing the Convergence of Consumerism Technology Author:Dean C. Coddington, Keith D. Moore, Elizabeth A. Fischer, Dean C. Coddington, Keith D. Moore, Elizabeth A. Fischer Learn to can better meet the needs of the new consumer-driven marketplace. Strategies for the New Health Care Marketplace--written by a team of acclaimed experts--examines the factors changing today's health care system: the growth in demand for services, the increasing influence of consumers on how services are provided, and the dramatic... more » new advances in treatment made possible by technology.« less