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The Strategy Concept and Process: A Pragmatic Approach (2nd Edition)
The Strategy Concept and Process A Pragmatic Approach - 2nd Edition Author:Arnoldo C. Hax, Nicolas S. Majluf Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business readers a disciplined process that facilitates the formulation and implementation of strategy. Most comprehensive, integrated, explicit approach to strategy formulation; Proctor & Gamble used as a running case through... more »out the text. Other real world examples include NKK and Merck; global perspective, companies are drawn from all over the world.« less