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Search - Taken for a Ride: How Daimler-Benz Drove Off with Chrysler

Taken for a Ride: How Daimler-Benz Drove Off with Chrysler
Taken for a Ride How DaimlerBenz Drove Off with Chrysler
Author: Bill Vlasic, Bradley Stertz
The Wall Street Journal christened the deal "the biggest industrial merger of all time." The marriage of Daimler and Chrysler promised to rock the global auto industry and draw up a blueprint for international consolidation on an epic scale. But the union of Chrysler, the blue-collar maker of Jeeps and minivans, with Daimler, the crown jewel of ...  more »
ISBN-13: 9780471497325
ISBN-10: 0471497320
Publication Date: 6/27/2000
Pages: 382
Edition: First Edition
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Publisher: John Wiley & Sons Ltd
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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reviewed Taken for a Ride: How Daimler-Benz Drove Off with Chrysler on + 131 more book reviews
very convoluted story, many side avenues to explore, but you get the real idea of how the car business works................


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