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The Telco Churn Management Handbook
The Telco Churn Management Handbook
Author: Rob Mattison
Definitive guide to customer loyalty, its diagnosis, management, and improvement available to the telecommunications professional. Industry veteran, Rob Mattison, shares his expertise. The book explains tools and techniques for a coherent telecom business strategy. It is a very readable text that communicates the core ideas effectively. Highly r...  more »
ISBN-13: 9781411652033
ISBN-10: 1411652037
Publication Date: 10/4/2005
Pages: 390
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Publisher: Lulu.com
Book Type: Paperback
Members Wishing: 0
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