From the front cover: "This is a career guide with a difference. Designed for the intelligent job seeker, it shows you how to create a personalized job campaign without resorting to carbon-copy resumes that say little about your real goals and talents. The author, a former corporate group vice-president, had to develop his own strategies to fight back from unemployment. They worked, and they're in this book. Read it. Study it. Put its princeples into practice. You'll never again have to feel like a victim of the job marketplace - because from now on YOU are in control."