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Search -
Tourism Marketing
Tourism Marketing
Author:
An innovative and practical textbook from one of the major names in academic tourism, it focuses on the huge importance of good marketing within the tourism industry by explaining why it is important and then demonstrating how it can be done. Divided into two parts, this textbook takes the student through the underlying principles of marketing ... more »
Author:
An innovative and practical textbook from one of the major names in academic tourism, it focuses on the huge importance of good marketing within the tourism industry by explaining why it is important and then demonstrating how it can be done. Divided into two parts, this textbook takes the student through the underlying principles of marketing ... more »
ISBN-13: 9780826453365
ISBN-10: 0826453368
Publication Date: 12/26/2002
Pages: 224
Edition: 1
Rating: ?
ISBN-10: 0826453368
Publication Date: 12/26/2002
Pages: 224
Edition: 1
Rating: ?
0 stars, based on 0 rating
Publisher: Cengage Lrng Business Press
Book Type: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review
Book Type: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review
Genres:
- Business & Money >> General
- Business & Money >> Industries >> Hospitality, Travel & Tourism
- Business & Money >> Marketing & Sales >> Marketing >> General
