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Turning Points Creating Strategic Change in Corporations: Creating Strategic Change in Corporations
Turning Points Creating Strategic Change in Corporations Creating Strategic Change in Corporations
Author: Charles J. Fombrun
As firms surface from such 1980s' excesses as careless investments and ethical lapses, they face a challenging new business world of determined global rivals who are now able to compete in every region of the world; technological breakthroughs that can create or destroy entire industries; and complex global markets. Now Fombrun offers managers m...  more »
ISBN-13: 9780070214705
ISBN-10: 0070214700
Pages: 288
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Publisher: Mcgraw-Hill
Book Type: Hardcover
Members Wishing: 0
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