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Understanding Mass Communication: A Liberal Arts Perspecitve
Understanding Mass Communication A Liberal Arts Perspecitve
Author: Melvin L. Defleur
The hallmark of this introductory text for the mass communication/mass media course is its comprehensive coverage and authoritative use of research. The text's liberal arts perspective provides a foundation that helps students understand the essence and nature of this evolving field. Students gain a historical and contemporary framework fro...  more »
ISBN-13: 9780395871126
ISBN-10: 0395871123
Publication Date: 12/1997
Pages: 587
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Publisher: Houghton Mifflin College Div
Book Type: Paperback
Members Wishing: 0
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