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The Unseen Power: Public Relations: A History (Lea's Communication)
The Unseen Power Public Relations A History - Lea's Communication
Author: Scott M. Cutlip
Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John Price Jones, Ivy L. Lee, Harry Bruno, William Baldwin III, John W. Hill, Earl Newsom as well as extensive interviews -- conducted by the author himself -- with Pendleton ...  more »
ISBN-13: 9780805814651
ISBN-10: 0805814655
Publication Date: 3/1/1994
Pages: 832
Edition: 1
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Publisher: Lawrence Erlbaum
Book Type: Paperback
Other Versions: Hardcover
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