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Unthinkable: The Culture and Politics of Getting Innovation Wrong
Unthinkable The Culture and Politics of Getting Innovation Wrong
Author: Tom Hopkins
Unthinkable is the first book on innovation to be written from the trenches. Expert Tom Hopkins explains why big companies so often fail to do new things, and clearly explores the solutions pioneered at product and service innovation company Fluxx. Identify with real-life stories of new product development gone wrong. Learn about the underlying...  more »
ISBN-13: 9781630474836
ISBN-10: 1630474835
Publication Date: 8/4/2015
Pages: 178
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Publisher: Morgan James Publishing
Book Type: Paperback
Members Wishing: 0
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