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Search - Utility of Gains and Losses: Measurement-Theoretical and Experimental Approaches (Scientific Psychology Series)

Utility of Gains and Losses: Measurement-Theoretical and Experimental Approaches (Scientific Psychology Series)
Utility of Gains and Losses MeasurementTheoretical and Experimental Approaches - Scientific Psychology Series
Author: R. Duncan Luce
This new monograph presents Dr. Luce's current understanding of the behavioral properties people exhibit (or should exhibit) when they make selections among alternatives and how these properties lead to numerical representations of those preferences. It summarizes, and places in historical perspective, the research Dr. Luce has done on utility t...  more »
ISBN-13: 9781138003446
ISBN-10: 1138003441
Publication Date: 6/11/2014
Pages: 344
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Publisher: Psychology Press
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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