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Weapons of Mass Distraction: Soft Power and the Road to American Empire
Weapons of Mass Distraction Soft Power and the Road to American Empire
Author: Matthew Fraser
"Mao Zedong once warned that American pop cultural products were ?candy-coated bullets.? He was wrong on only one point: Their impact is much more powerful." One recent marketing study found that, around the world, the golden arches are now more widely recognized than is the Christian cross. That?s soft power in action. Hard power refers to mili...  more »
ISBN-13: 9781552632505
ISBN-10: 1552632504
Pages: 288
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Publisher: Key Porter Books
Book Type: Hardcover
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