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What the Plus!: Google+ for the Rest of Us
What the Plus Google for the Rest of Us Author:Guy Kawasaki It's been 25 years since the original Apple evangelist and bestselling author Guy Kawasaki wrote a book about a product: The Macintosh Way in 1987. But after using Google's social media service Google+ for a few months, Kawasaki felt the need to write another product-oriented book, this one called What the Plus!: Google+ for the Rest of Us. It's... more » a book about what makes Google+ as special as Macintosh. Kawasaki is a raving fan of Google+. "My goals are to help you to derive as much joy and value from Google+ as I do," he writes. Guy was already a social media force before moving over to Google+ with well over half a million people following him on Twitter and nearly 100,000 fans on Facebook. Yet he jumped on Google+ immediately when he figured out how to publicly share posts, and now spends two hours a day on Google+ because it's enjoyable and good for his brand.« less