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When Giants Stumble: Classic Business Blunders and How to Avoid Them
When Giants Stumble Classic Business Blunders and How to Avoid Them
Author: Robert Sobel
A noted business historian presents captivating profiles of corporate blunders, with illuminating insights into the misguided motives that make promising concepts fail and industry giants crumble. Packard, E.J. Korvette, RCA, Drexel Burnham Lambert, Pabst, Schwinn. Once industry leaders, these companies all suffered devastating--and, in some c...  more »
ISBN-13: 9780788199431
ISBN-10: 0788199439
Publication Date: 5/1999
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Publisher: Diane Pub Co
Book Type: Hardcover
Members Wishing: 0
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