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Winning Behavior: What the Smartest, Most Successful Companies Do Differently
Winning Behavior What the Smartest Most Successful Companies Do Differently
Author: Terry R. Bacon Ph.D., David G. Pugh
In an age where even the best products are quickly imitated, businesses must constantly find new ways to outpace competitors. Successful companies differentiate themselves not just with superior products, but also by how they behave toward their customers at every touchpoint: service, product development, marketing, branding, bids and proposals,...  more »
ISBN-13: 9780814413678
ISBN-10: 0814413676
Publication Date: 7/9/2003
Pages: 368
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Publisher: AMACOM
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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