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The Adaptive Decision Maker
The Adaptive Decision Maker
Author: John W. Payne, James R. Bettman, Eric J. Johnson
The Adaptive Decision Maker argues that people use a variety of strategies to make judgments and choices. The authors introduce a model that shows how decision makers which strategy a person will use in a given situation. A series of experiments testing the model are presented, and the authors analyze how the model can lead to improved decision...  more »
ISBN-13: 9780521415057
ISBN-10: 0521415055
Publication Date: 5/28/1993
Pages: 348
Edition: 1
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Publisher: Cambridge University Press
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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