The Audacity to Win: The Inside Story and Lessons of Barack Obama's Historic Victory
The Audacity to Win The Inside Story and Lessons of Barack Obama's Historic Victory Author:David Plouffe David Plouffe not only led the effort that put Barack Obama in the White House, but he also changed the face of politics forever and reenergized the idea of democracy itself. The Audacity to Win is his story of that groundbreaking achievement, taking readers inside the remarkable campaign that led to the election of the first African American pr... more »esident.
For two years Plouffe worked side by side with Obama, charting the course of the campaign. His is the ultimate insider's tale, revealing both the strategies that delivered Obama to office and how the candidate and campaign handled moments of great challenge and opportunity. Moving from the deliberations about whether to run at all, through the epic primary battle with Hillary Clinton and the general election against John McCain, Plouffe showcases the high-wire gamesmanship that fascinated pundits and the drama and intrigue that captivated a nation.
The Audacity to Win chronicles the arrival of a new moment in American life at the convergence of digital technology and grassroots organization, and the exciting possibilities revealed by a campaign that in many ways functioned as a $1 billion start-up with laser-like focus and discipline. In this extraordinary book, David Plouffe unfolds one of the most important political stories of our time, one whose lessons are not limited to politics, but reach to the greatest heights of what we dream about for our country and ourselves.« less
Aries reviewed The Audacity to Win: The Inside Story and Lessons of Barack Obama's Historic Victory on + 4 more book reviews
Helpful Score: 2
If you're a political junkie like me, then this is definitely the book for you. Written by campaign manager David Plouffe, "The Audacity to Win" is an insider's account of the successful Obama 2008 presidential campaign. Plouffe does a great job of explaining the rationale and logic behind some of the campaign decisions, like where to campaign or what voters to target. There's also insight into the other candidates and their strategies, with Plouffe dedicating an entire chapter to Sarah Palin. I also like how he interspersed a few personal details into his story of the campaign, telling how he balanced family life with being the campaign manager, although there wasn't much of a balance since he spent most of his time on the job. This is a great book and will intrigue anyone with an interest in politics or current events.