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Basic Marketing: Australian Edition: A Managerial Approach
Basic Marketing Australian Edition A Managerial Approach
Author: E. Jerome McCarthy, William D. Perreault, Pascale G. Quester
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ISBN-13: 9780256198515
ISBN-10: 0256198519
Publication Date: 11/1/1995
Pages: 768
Edition: 2
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Publisher: Irwin Professional Publishing
Book Type: Paperback
Members Wishing: 0
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