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Brand Bible: The Complete Guide to Building, Designing, and Sustaining Brands
Brand Bible The Complete Guide to Building Designing and Sustaining Brands
Author: Debbie Millman
Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. You'll learn the steps necessary to develop a successful brand system from defining the brand attributes and asses...  more »
ISBN-13: 9781592537266
ISBN-10: 159253726X
Publication Date: 2/1/2012
Pages: 312
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Publisher: Rockport Publishers
Book Type: Paperback
Members Wishing: 1
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