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Building Your Business Through Export (Strategic Success)
Building Your Business Through Export - Strategic Success Author:John Westwood Exporting is an effective way for companies of all sizes to grow their business, and with many governments offering extensive support for their exporters, there has never been a better time to start. In this thorough but accessible guide, John Westwood explains the process of developing and implementing an export strategy from the UK. — Supported... more » by online checklists and country mini profiles, this book includes advice on:
- Choosing and using agents and distributors
- Pricing
- Payment methods for export sales
- Making a company website ready for international customers.
With a range of international case studies, complete sample export and export marketing plans and a wealth of information on where to find further help and resources, Building Your Business Through Export is a very useful handbook for British exporters.« less