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Search - Business and Industry Analysis: An Inter-Disciplinary Approach, Prepared for BA 411, Smeal College of Business, Penn State University (Second Edition)

Business and Industry Analysis: An Inter-Disciplinary Approach, Prepared for BA 411, Smeal College of Business, Penn State University (Second Edition)
Business and Industry Analysis An InterDisciplinary Approach Prepared for BA 411 Smeal College of Business Penn State University - Second Edition
Author: Sajay Samuel
Prepared for BA 411. Smeal College of Business. The Pennsylvania State University. 304 pages inside a ring-bound binder. Contents include: Transformation of Business Structure & Process, Marketing Strategy, Competitive Analysis: Product Poisoning, Industry Analyses: Forces & Factors, Lean Systems, Quality Management, Primer: Economic Concepts fo...  more »
ISBN-13: 9780470095812
ISBN-10: 0470095814
Pages: 304
Edition: 2nd
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Publisher: John Wiley & Sons
Book Type: Ring-bound
Members Wishing: 0
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