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Business Research Methods With Student Cd-Rom
Business Research Methods With Student CdRom
Author: Cooper
Cooper and Schindler’s Business Research Methods, 8e offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the rich and realistic case studies found in the text. Managerial decision making is the underlying them...  more »
ISBN-13: 9780071233187
ISBN-10: 0071233180
Publication Date: 11/1/2002
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Publisher: McGraw-Hill Education
Book Type: Audio Cassette
Members Wishing: 0
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