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Search - Clicks, Bricks and Brands

Clicks, Bricks and Brands
Clicks Bricks and Brands
Author: Martin Lindstrom
The world's most controversial marriage is currently taking place: the union between offline retailers and online e-tailers. Will the two survive the marriage? What direction will traditional retailing take over the next few years? And what role are e-tailers facing, with low earnings, weak distribution and limited customer support? With an i...  more »
ISBN-13: 9780749434908
ISBN-10: 0749434902
Publication Date: 5/31/2001
Pages: 320

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Publisher: Kogan Page
Book Type: Hardcover
Members Wishing: 0
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