Skip to main content
PBS logo
 
 

Search - Consumers (Mcgraw-Hill/Irwin Series in Marketing)

Consumers (Mcgraw-Hill/Irwin Series in Marketing)
Consumers - Mcgraw-Hill/Irwin Series in Marketing
Author: Eric J. Arnould, George M. Zinkhan
The authors present a global, behavioral, eclectic and multi-disciplinary coverage of consumer behavior. Reviewers praised Consumers 1e as the most current text in the field in the areas of technology, research, and illustrative examples.
ISBN-13: 9780071214261
ISBN-10: 0071214267
Publication Date: 2/2003
Pages: 22
Rating:
  ?
0 stars, based on 0 rating
Publisher: Irwin/McGraw-Hill
Book Type: Hardcover
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres:


Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2025 PaperBackSwap.com. All Rights Reserved.