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Contemporary Business: 1997 Edition (Dryden Press Series in Management)
Contemporary Business 1997 Edition - Dryden Press Series in Management Author:Louis E. Boone, David L. Kurtz Boone and Kurtz's Contemporary Business has proved to be the premier introduction to business text and package, edition after edition. With each new edition, this best-selling author team builds and improves upon their past innovations, creating the most technologically advanced, student friendly, instructor supported text available. Contempor... more »ary Business 10th Edition is packed-literally-with innovation, giving students up-close, hands-on experience with the dynamic world of business. As the hundreds of footnotes reveal, the text is as up to the minute as publishing will allow-and the frequently updated Boone and Kurtz Web site complements the textbook with late-breaking news and updates. Instead of just offering students a glimpse of the 21st century marketplace, this entirely new book provides a firsthand, personal experience, enabling readers to feel the excitement of wrestling with real-world business issues.« less