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Contemporary Marketing 2005
Contemporary Marketing 2005
Author: Louis E. Boone, David L. Kurtz
Boone and Kurtz?s Contemporary Marketing has proved to be the premier introduction to marketing text and package, edition after edition. With each edition, this best selling author team builds and improves upon past innovations, creating the most technologically advanced, learner friendly, instructor supported text available. Contemporary Market...  more »
ISBN-13: 9780324221923
ISBN-10: 0324221924
Publication Date: 2/9/2004
Pages: 650
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Publisher: South-Western College Pub
Book Type: Paperback
Members Wishing: 0
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