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Contemporary Marketing 2006- Text Only
Contemporary Marketing 2006- Text Only
Author: Louis E. Boone, David L. Kurtz
Book DescriptionCONTEMPORARY MARKETING 2006 by Boone and Kurtz has proven to be the premier principles of marketing text and package since the first edition. With each edition, this best selling author team builds and improves upon past innovations, creating the most technologically advanced, student friendly, instructor supported text available...  more »
ISBN-13: 9780324316650
ISBN-10: 0324316658
Pages: 784
Edition: 1st
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Publisher: Thomson; South-Western
Book Type: Paperback
Members Wishing: 0
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