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Designing Brand Identity: An Essential Guide for the Whole Branding Team
Designing Brand Identity An Essential Guide for the Whole Branding Team
Author: Alina Wheeler
Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success an...  more »
ISBN-13: 9781118980828
ISBN-10: 1118980824
Publication Date: 10/16/2017
Pages: 336
Edition: 5
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 2
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