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Dictionary of Marketing Terms (Barron's Business Guides)
Dictionary of Marketing Terms - Barron's Business Guides
Author: Betsy-Ann Toffler, Jane Imber
Books in Barron's pocket-sized Business Dictionaries series list thousands of specialized terms alphabetically and present concise definitions. The authors of all books in this series are recognized authorities in their special fields. Newly updated editions reflect new technologies and recent business trends. The new edition of this book presen...  more »
ISBN-13: 9780812017830
ISBN-10: 0812017838
Publication Date: 4/1994
Pages: 579
Edition: 2nd
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Publisher: Barron's Educational Series
Book Type: Paperback
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