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E-Commerce: Business,Technology, Society (4th Edition)
E-Commerce BusinessTechnology Society - 4th Edition
Author: Kenneth C Laudon, Kenneth C Laudon, Carol Guerico Traver, Carol Guerico Traver
This comprehensive, market-leading book emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding e-commerce, typical of Laudon books. The ...  more »
ISBN-13: 9780136006459
ISBN-10: 0136006450
Publication Date: 1/7/2008
Pages: 896
Edition: 4
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Publisher: Prentice Hall
Book Type: Hardcover
Members Wishing: 0
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