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Search - E-Tail Brand Equity: Scale Development & Validation

E-Tail Brand Equity: Scale Development & Validation
ETail Brand Equity Scale Development Validation
Author: G. Christodoulioes, L. De Chernatony, E. Shiu, O. Furrer, T. Abimbola
ISBN-13: 9780704424630
ISBN-10: 0704424630
Publication Date: 2/28/2004
Pages: 15
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Publisher: Imprint unknown
Book Type: Paperback
Members Wishing: 0
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