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Ethical Issues in International Marketing
Ethical Issues in International Marketing
Author: Erdener Kaynak, Nedjet Delener
Ethical Issues in International Marketing is a valuable resource for readers?increasing need for knowledge of this important area. In recent years, ethical issues in international marketing have come to the forefront due to publicity and controversy generated from several international cases of questionable ethics. To date, little research has b...  more »
ISBN-13: 9781560247357
ISBN-10: 1560247355
Publication Date: 7/25/1995
Pages: 117
Edition: 1
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Publisher: Routledge
Book Type: Hardcover
Members Wishing: 0
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