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The Exhibition Industry: The Power of Commerce
The Exhibition Industry The Power of Commerce Author:Sandra L. Morrow, Robert Dallmeyer The Exhibition Industry: The Power of Commerce takes the readers behind the scenes for a glimpse of the events that gradually brought the IAEM into being and served as a catalyst for its evolution, and the dynamic personalities that shaped the exhibitions industry's future. Morrow and Dallmeyer roll back the years to reveal fascinating storie... more »s of the energy, and "can do" spirit of the men and women of IAEM as they approach - and create - junctures in history. The authors invite us along on their journey from past to future, illustrating time and again that technology coupled with humanity not only opens channels of commerce between countries but forges ever stronger bonds of communication.« less