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Focus: The Future of Your Company Depends on It
Focus The Future of Your Company Depends on It
Author: Al Ries
What's the secret to a company's continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commonsense approach to business management is founded on the premise that long-lasting success depends on focusing on core products and eschewing the temptation to diversify into unrelated enterprise...  more »
ISBN-13: 9780060799908
ISBN-10: 0060799900
Publication Date: 10/1/2005
Pages: 320
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Publisher: Collins Business
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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 reviewed Focus: The Future of Your Company Depends on It on + 6 more book reviews
Not a novel...a self help book for your company by the Master Al Ries who co authored The 22 Immutable Laws of Marketing. A great book for anyone who is newly starting up a company or who's current company has gone in too many different directions and you need some FOCUS.


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