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Formulation and Implementation of Competitive Strategy
Formulation and Implementation of Competitive Strategy
Author: John A. Pearce, Richard B. Robinson
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. Formulation, Implementation, and Control of Competitive Strategy is the softcover, text-only version of Pearce and Robinson's STRATEGIC MANAGEMENT...  more »
ISBN-13: 9780256083248
ISBN-10: 025608324X
Publication Date: 12/1/1990
Pages: 480
Edition: 4th
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Publisher: Irwin Professional Publishing
Book Type: Paperback
Members Wishing: 0
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