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Hospitality Marketing Management
Hospitality Marketing Management
Author:
Covers the major principles of marketing with a practical, applications oriented approach. This is a core marketing text specifically geared for the hospitality student. It covers the major principles of marketing with a practical, applications oriented approach, rather than traditional marketing texts found in the business programs that focus o... more »
Author:
Covers the major principles of marketing with a practical, applications oriented approach. This is a core marketing text specifically geared for the hospitality student. It covers the major principles of marketing with a practical, applications oriented approach, rather than traditional marketing texts found in the business programs that focus o... more »
ISBN-13: 9780471476542
ISBN-10: 0471476544
Publication Date: 3/15/2005
Pages: 640
Edition: 4
Rating: ?
ISBN-10: 0471476544
Publication Date: 3/15/2005
Pages: 640
Edition: 4
Rating: ?
0 stars, based on 0 rating
Genres:
- Business & Money >> General
- Business & Money >> Industries >> Hospitality, Travel & Tourism
- Business & Money >> Marketing & Sales >> Advertising
- Business & Money >> Marketing & Sales >> Marketing >> General
- Cookbooks, Food & Wine >> General
