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How to Succeed in Advertising When All You Have Is Talent
How to Succeed in Advertising When All You Have Is Talent
Author: Laurence Minsky, Emily Thornton Calvo
Foreword by Maxine Paetro — Introduction by Luke Sullivan — From the Beetle to the Mini. From "Eat Mor Chikin" to the AFLAC Duck. From "Think Different" to "Got Milk." — Life Lessons from 18 of advertising's most important talents. Includes interviews with: Ted Bell, Alex Bogusky, Tom Burrell, Lee Clow, Don Easdon, Amil Gargano, Susan Gillette, Roy...  more »
ISBN-13: 9780844234748
ISBN-10: 0844234745
Pages: 256
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Publisher: Ntc Pub Group
Book Type: Hardcover
Members Wishing: 0
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