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How to Think Like the World's Greatest New Media Moguls
How to Think Like the World's Greatest New Media Moguls
Author: Marcia Layton Turner
Noted journalist Dale Buss explores the winning business strategies behind today's most exciting, outrageous and successful new media projects and personalities. From TheStreet.com's James Cramer to Michael Robertson of MP3.com, from Craig Kanarick and Jeff Dachis of Razorfish to the editors of The Onion, Slate, Salon, and Suck, Buss provides th...  more »
ISBN-13: 9780071360692
ISBN-10: 0071360697
Publication Date: 7/27/2001
Pages: 216
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Publisher: McGraw-Hill Companies
Book Type: Hardcover
Members Wishing: 0
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