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The Importance of Small Decisions (Simplicity: Design, Technology, Business, Life)
The Importance of Small Decisions - Simplicity: Design, Technology, Business, Life
Author: Michael J. O'Brien, R. Alexander Bentley, William A. Brock
How people make decisions in an era of too much information and fake news.Humans originally evolved in a world of few choices. Prehistoric, preindustrial, and predigital eras required fewer decisions than today's all-access, always-on world of too much information. Economists have largely discarded the idea that agents act rationally and the mar...  more »
ISBN-13: 9780262039741
ISBN-10: 0262039745
Publication Date: 3/12/2019
Pages: 160
Edition: 1
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Publisher: The MIT Press
Book Type: Hardcover
Members Wishing: 0
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