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Search - Intellectual Property: Licensing and Joint Venture Profit Strategies (Intellectual Property-General, Law, Accounting & Finance, Management, Licensing, Special Topics)

Intellectual Property: Licensing and Joint Venture Profit Strategies (Intellectual Property-General, Law, Accounting & Finance, Management, Licensing, Special Topics)
Intellectual Property Licensing and Joint Venture Profit Strategies - Intellectual Property-General, Law, Accounting & Finance, Management, Licensing, Special Topics
Author: Gordon V. Smith, Russell L. Parr
Companies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with out...  more »
ISBN-13: 9780471390459
ISBN-10: 0471390453
Pages: 128
Edition: 2nd Suppl
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Publisher: John Wiley & Sons Inc
Book Type: Paperback
Members Wishing: 0
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