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Internet Retailing and Future Perspectives
Internet Retailing and Future Perspectives
Author: Eleonora Pantano, Bang Nguyen, Charles Dennis, Sabine Gerlach
Since the first edition of this landmark textbook, online shopping has grown exponentially to the point that it now threatens to eclipse the high street. With online retail offering both advantages and challenges that are distinct from traditional commerce, this textbook provides new approaches to retailing helping readers to take advantage of n...  more »
ISBN-13: 9781138940529
ISBN-10: 1138940526
Publication Date: 12/22/2016
Pages: 304
Edition: 2
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Publisher: Routledge
Book Type: Paperback
Members Wishing: 0
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